Launched by H-FARM in collaboration with Thomas Panto, and online from today on www.new-tv.it , the new generation local information channel NEW has taken its first steps.

NEW is a local information channel tuned into the dynamics of the territory and close to the citizens, able to reach its users wherever they are and open to all kinds of interaction.

One of NEW’s strengths is its innovative model of citizen journalism based on a hyper local community of bloggers, photojournalists and would-be reporters. It’s so simple: anyone is welcome to participate in the creation of information, which will then be checked out by an editing board that will slowly be increased by the addition of the best users to emerge. 

Via the NEW platform users can create their own personal profile and will be able to run their own blogs and post videos and photos.

The project’s real innovation lies in the multi-channel nature of the platform, which will offer content across the Web, on mobiles and, from this autumn, on television. A modern and completely integrated scenario that has been planned to work autonomously on the 3 screens. This is the first project of its kind in Italy and, regarding local news, among the first internationally too. 

“NEW is an on-demand company that we have created with Thomas in order to become protagonists in the local information sector, which is true gold in the modern media scene." said Riccardo Donadon, H-Farm founder "Knowing how to convey local content with professionalism in the modern dynamic new media scene is crucial to reach the enormous opportunities that are opening with the big "