News

The first BrandPotion goals!

BrandPotion, the H-Farm investment, launched at the end of November 2009 and based in Mumbai, is proud to publish its first results!

BrandPotion
is conceived as a showcase of brands that will enable the Internet community to understand and interpret brands better and that will offer them a unique social & interactive platform to generate creative content and provide feedback and suggestions. It will help companies to map the real perception of their brands among consumers and virally spread the underlying themes and messages.

In these 3 months, 14 brands are been activated on the platform including Spycar a famous jaeans and apparel brand, Rupa, and hosiery brand, Lerros, Pepe jeans, Bata and Fujifilm , as well as 8 additional brands arrived from Times Group.

Actually, 2 user generated content for advertising competitions up and running: Spycar and Education Time, but the most ineteresting thing is that more than 1.200 new creative community members are logged i in February alone.

BrandPotion ,besides, has an excellent interaction with external media like Facebook and afaqs.com, the most important Indian advertising, media & marketing web portal.

Congratulation BrandPotion!

 

India, 2010-02-25

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