New media campaign for MiSiedo

After a graphic restyling, a new investment from P101 and its partnership with Italia carrier Alitalia, MiSiedo has started a new national media campaign produced by agency RED Robiglio&Dematteis and represented by the claim “From now on ‘MiSiedo” [literally, it means "I sit"], the others have to call!”.

The campaign is airing on Radio Deejay, one of the main radio stations in Italy, and all over Milan with outdoor posters illustrating a post-déco woman designed by artist Susanna Spelta.

MiSiedo lets you easily and quickly book online the best Italian restaurants, without having to call them. Try it on http://bit.ly/11SPf7j or download the iOS and Android apps.